Mansoor is a volunteer CEO & Vice Chairman of Character Education Foundation (CEF). CEF’s mission is to invest in character building of our young generation. Mansoor started his career with International Institute of Islamic Thought (IIIT) as a Research Associate assisting Dr. Zafar Ishaq Ansari. He also briefly taught Islamic Jurisprudence at International Islamic University, Islamabad (IIUI). Two of his papers have been published by the Islamic Finance Project at Harvard Law School. He is also an editor and co-author of the textbook used for Islamic Finance Qualification offered by Chartered Institute for Securities & Investment, UK. Mansoor is also a seasoned businessman and social impact investor with over 20 years of experience in private equity, asset management and investment banking. Previously, he was Managing Director Investments at Fajr Capital, a leading private equity firm based out of Dubai. He has also worked as a Director with HSBC Amanah (Dubai) and Al Rayan Investment (Doha). He holds LL.M. degrees from Harvard Law School and Cambridge University, as well as LL.B. (Hon.) degree in Shariah & Law (Gold Medal) from International Islamic University, Islamabad.

Shahid Rafique, a seasoned leader with 20+ years of diverse experience in non-profits and business, holds an MS in Management and educational leadership qualifications. As COO at Character Education Foundation (CEF), his strategic vision and operational acumen drive success in HR management, financial insights, technology, program delivery, and overall organizational management. Known for integrity, innovation, and a commitment to excellence, Shahid fosters a culture of continuous improvement, ensuring the foundation thrives in character education and development.

Dr. Sohaib Zafar Malik is an accomplished Director of the Tarbiyah Resource Center, he conceived and conducted Youth Leadership Program at Riphah International University with a PhD in Pharmaceutical Science from Uppsala University, Sweden. He holds a PGD in Professional Ethics & Teaching Methodology and is a UGSBR Graduate from Uppsala Graduate School in Biomedical Research. With expertise in Value Based Education and extensive training experience, he has mentored over 950 university faculty members across multiple institutions, conducted specialized trainings for educational and corporate sectors, and contributed to leading research journals and international conferences worldwide. Additionally, he imparts knowledge through teaching methodology courses and is adept at fostering learning environments.

Tariq Mahmood Tariq, PhD Scholar, is the Head of the Training Management. With 30 years of experience, he holds an MPhil in Education, an MA in ELM, and various certifications. A certified ECE trainer by AMI, Holland, he has conducted training for teachers, students, and parents nationwide. Formerly associated with AFAQ and READ Foundation, he is committed to community development, research, and training at Character Education Foundation (CEF).

Azhar Mahmood, currently Regional Head at Character Education Foundation (CEF), oversees Quran and Sunnah Education initiatives. Previously, within Character Education Foundation (CEF), he held roles including Program Head Azad Jammu & Kashmir (AJK) Quran Education, Training Head, and Implementation Lead for Character Education. At Human Appeal International, he coordinated the Ehsas Quality Education Project, training teachers and students across Azad Jammu & Kashmir (AJK). Earlier, at READ Foundation, he served in diverse roles, developing skills in education, training, and administration. With over 14 years in the social sector, Azhar’s leadership, strategic vision, and commitment to quality education and ethical values make him an invaluable asset in fostering positive change.

Ammar Mehboob, MSc Linguistics from Quaid-e-Azam University Islamabad, is the Head of Program Management at Character Education Foundation (CEF). Formerly, he led the Child Development Program at Helping Hands for Relief and Development. Ammar served as a visiting lecturer at Quaid-e-Azam University and Riphah International University. His expertise lies in research, training, and project management, showcasing a commitment to holistic education and child development.

Saif Mir is a dedicated HR & OD senior professional, renowned for his adept people management and development skills honed over 17 years across various sectors. From Non-Profit Organizations like Character Education Foundation (CEF) and Read Foundation to esteemed institutions like Riphah International University and dynamic IT companies like Interactive Group of Companies, Saif has left an indelible mark. Holding prestigious academic credentials including an MS in Management and an MA in IR, Saif is a master of strategic HR management, talent acquisition, performance management, and policy development. His proactive approach to workforce management is instrumental in driving organizational growth, seamlessly aligning HR and OD functions with strategic objectives.

Kaleem Akhtar, the esteemed Senior Manager and Head of Finance at Character Education Foundation (CEF) is a strategic and financially astute leader with an MBA in Banking & Finance. Joining Character Education Foundation (CEF) in 2019, his 15-year tenure showcases expertise in Business Planning, Financial Forecasting, and Strategic Thinking. His strengths include Team Development, Adaptability, and Integrity, propelling Character Education Foundation (CEF) to new heights.

Asma Aman, a seasoned marketing professional with a Biochemistry Master’s and MBA in Marketing, has excelled for over 18 years at National Foods, Habib Oil Mills, Shan Foods, and APAG. Her resourcefulness and results-oriented approach drive success in local and international markets. Adept in strategic leadership, she masters Marketing Strategy, New Product Development, Brand Management, Team Leadership, Consumer Insights, and more.

Hammad Zaheer, a marketing professional with 16 years of nationwide experience, holds a Bachelor’s in Computer Science and an MBA from IBA Karachi. Serving in BP Industries and HMA Pumps for 5.5 years each, he excelled as a Brand and Marketing Manager. Since 2018, he has contributed to Character Education Foundation (CEF), showcasing expertise in marketing, brand management, and creative skills training.

Sadeeq Ahmad Roghani, PhD Scholar, is the Head of Sales Department. With 14 years of experience, he holds an MPhil in Islamic Studies and various certifications. Sadeeq has published 7 research articles in X & Y category journals. Furthermore, he has published a book titled “Asas ul Quran”. A certified Mufti, he has conducted training for school heads, teachers, students, and parents nationwide. Formerly associated with AFAQ, he is committed to outreach and training.

Muhammad Asim, a seasoned professional with 13+ years in development and NPOs, excels in administration, management, and government coordination. As faculty at Quaid-e-Azam and Islamic International University, he impacts thousands through province-level training programs. Focused on capacity building, he designs, implements, and evaluates projects, driving sustainable impact and empowering communities for a brighter future.

Muhammad Toseef Raja, PhD Scholar, is the Head of QS & Curriculum at Character Education Foundation (CEF). With an impressive 14-year tenure in the field of Education, Muhammad Toseef Raja has honed his expertise through various roles, including Senior Research Fellow at AFAQ and Lecturer/Trainer at Read Foundation. His vast experience spans the intricacies of curriculum development and research methodologies and Management.

Jawad Liaqat, a dynamic Project Manager, holds a Master’s in Project Management and a Bachelor’s in Mechanical Engineering. As Senior Product Manager at the Character Education Foundation (CEF), he spearheads the success of “CEF Online,” a web-based learning platform. His experience spans leadership development at Riphah International University and IT projects for NCR Corporation and Codesign Technologies. Beyond his professional prowess, Jawad is an avid traveler and storyteller, blending technical expertise with creative finesse.